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Today jewelry catalog photography
stands at a transitional point. A catalog made up of individual
photographs of each piece of jewelry has always been the most
effective. Each piece of jewelry can be shown from the best angle
and a person can understand the design of each piece better.
But the cost of film, color separations, layout time and stripping
time made this process unaffordable for most jewelry firms. For
the last 20 years we normally shot single page shots of a full
page of jewelry showing every piece of jewelry from one angle
of view, one lighting setup. The view of each piece was compromised
for the whole of the photo and all for cost savings. We still
do a lot of catalogs by this single page photo process. Today,
however, with the new digital technology it is becoming possible
to build catalogs made up if individual digital photographs of
each piece of jewelry shown at its best. And the cost has come
down to where most jewelry companies can afford it. In addition
these individual jewelry photos can be used for a company's web
site and to build other advertising materials. Today there are
more choices and options there ever on how to photograph and
produce a jewelry catalog. |
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So What is the Price? Because there are so many variables I am not able to offer pre-pricing. Also, the total number of catalog pages and the number pieces per page can have a big effect on services needed and the final price. With a large catalog you can reach an economy of scale that you just don't get with a single page flyer. I am happy to discuss what your needs might be, work out the specifics for you project and to quote you a price. Please contact me at 503-735-1925 or by email. |
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